登入選單
Google圖書搜尋
Building Models for Marketing Decisions
作者
Peter S.H. Leeflang / Dick R. Wittink / Michel Wedel / Philippe A. Naert
出版Springer Science & Business Media, 2013-06-29
ISBN
9781461540502 / 146154050X
主題
Business & Economics
Flexible decomposition of price promotion effects ...
作者
Harald J. van Heerde / Peter S. H. Leeflang / Dick R. Wittink / Marketing Science Institute
出版2002
ISBN
UCLA:L0083489898
主題
Business & Economics
The brand switching fraction of promotion effects
作者
Harald J. van Heerde / Sachin Gupta / Dick R. Wittink
出版2002
ISBN
UCLA:L0083481390
主題
Business & Economics
The impact of business objectives and the time hor...
作者
Sev K. Keil / David Reibstein / Dick R. Wittink / Marketing Science Institute
出版2001
ISBN
UCLA:L0082465055
主題
Executives
Partial Pooling: a Heuristic
作者
Dick R. Wittink
出版1973
ISBN
NWU:35556002585412
主題
Cluster analysis
New Products and Security Returns
作者
Dick R. Wittink
出版1982
ISBN
CORNELL:31924018092456
主題
New products
Quantal Choice Models and Conjoint Analysis
作者
Dick R. Wittink / Imran S. Currim
出版1981
ISBN
IND:30000106021128
主題
Consumers' preferences
The Application of Regression Analysis
作者
Dick R. Wittink
出版Allyn & Bacon, 1988
ISBN
STANFORD:36105032397130
主題
Mathematics
Halo Effects in Multi-attribute Attitude Models
作者
Dick R. Wittink
出版1976
ISBN
STANFORD:20501703955
主題
Econometrics
Pooling Issues and Methods in Regression Analysis ...
作者
Frank Myron Bass / Dick R. Wittink
出版1974
ISBN
LCCN:74622705
主題
Marketing research
How Promotions Work
作者
Peter S.H Leeflang / Harald J. van Heerde / Dick R. Wittink
出版2008
ISBN
OCLC:1376902015
Building Models for Marketing Decisions
作者
Peter Leeflang / Dick R. Wittink / Michel Wedel / Philippe A. Naert
出版Springer Science & Business Media, 2000-02-29
ISBN
079237813X / 9780792378136
主題
Business & Economics
Testing Causality Between Marketing Variables Usin...
作者
Jan Roelf Bult / P. S. H. Leeflang / Dick R. Wittink
出版1991
ISBN
OCLC:246714980
主題
Marketing
Flexible decomposition of price promotion effects ...
作者
Harald J. van Heerde / Peter S. H. Leeflang / Dick R. Wittink / Marketing Science Institute
出版2002
ISBN
UCLA:L0083489898
主題
Business & Economics
Dangers in Using Market-level Data for Determining...
作者
Dick R. Wittink / John C. Porter / Sachin Gupta
出版1993
ISBN
OCLC:221552886
主題
Advertising
The Estimation of Pre- and Post- Promotion Dips wi...
作者
H. J. van Heerde / Pieter Samuel Hendrik Leeflang / Dick R. Wittink / Rijksuniversiteit te Groningen. Research Institute Systems, Organisations, and Management
出版1999
ISBN
OCLC:247032079
Do Changes in Customer Satisfaction Lead to Change...
作者
Miguel Ignacio Gomez / Edward W. McLaughlin / Dick R. Wittink
出版2008
ISBN
OCLC:1376867601
Building Models for Marketing Decisions
作者
Pieter Samuel Hendrik Leeflang / Dick R. Wittink / Rijksuniversiteit te Groningen. Research School Systems, Organisation and Management
出版2000
ISBN
OCLC:67563446
The Application of Regression Analysis
作者
Dick R. Wittink
出版Allyn & Bacon, 1988
ISBN
STANFORD:36105032397130
主題
Mathematics
New Products and Security Returns
作者
Dick R. Wittink
出版1982
ISBN
CORNELL:31924018092456
主題
New products
The impact of business objectives and the time hor...
作者
Sev K. Keil / David Reibstein / Dick R. Wittink / Marketing Science Institute
出版2001
ISBN
UCLA:L0082465055
主題
Executives
Quantal Choice Models and Conjoint Analysis
作者
Dick R. Wittink / Imran S. Currim
出版1981
ISBN
IND:30000106021128
主題
Consumers' preferences
The Brand Switching Fraction of Promotion Effects
作者
Harald J. van Heerde / Sachin Gupta / Dick R. Wittink
出版2002
ISBN
OCLC:249498929
主題
Brand choice
Diagnosing Competitive Reactions Using (aggregated...
作者
Peter S. H. Leeflang / Dick R. Wittink
出版1990
ISBN
OCLC:222749724
主題
Marketing
The brand switching fraction of promotion effects
作者
Harald J. van Heerde / Sachin Gupta / Dick R. Wittink
出版2002
ISBN
UCLA:L0083481390
主題
Business & Economics
Dynamic Analysis of a Competitive Marketing System
作者
Csilla Horvath / Peter S.H Leeflang / Dick R. Wittink
出版2008
ISBN
OCLC:1376911371
Varying Parameter Models to Accommodate Dynamic Pr...
作者
Eijte Willem Foekens / Pieter Samuel Hendrick Leeflang / Dick R. Wittink / Rijksuniversiteit te Groningen. Research Institute Systems, Organisations, and Management
出版1996
ISBN
OCLC:59603979
Varying parameter models to accomodate dynamic pro...
作者
Eijte Willem Foekens / Peter Samuel H. Leeflang / Dick R. Wittink
出版1996
ISBN
OCLC:1046330357
Asymmetric Market Share Modeling with Many Competi...
作者
Eijte W. Foekens / Peter S. H. Leeflang / Dick R. Wittink
出版1992
ISBN
OCLC:64074869
主題
Market share
Is 3/4 of the Sales Promotion Bump Due to Brand Sw...
作者
Harald J. van Heerde / Sachin Gupta / Dick R. Wittink / Center for Economic Research (Katholieke Universiteit Brabant)
出版2003
ISBN
OCLC:535403592