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The Why of Consumption
作者
Cynthia Huffman / David Glen Mick / S. Ratneshwar
出版Routledge, 2003-09-02
ISBN
9781134599028 / 1134599021
主題
Business & Economics
Investigations of the Role of Usage Context in Con...
作者
S. Ratneshwar
出版1987
ISBN
OCLC:32064743
主題
Commercial products
On the Relevance of a Theory of Purposive Market B...
作者
S. Ratneshwar / Allan D. Shocker / Rajendra K. Srivastava
出版1994
ISBN
OCLC:34512236
主題
Marketing
On the Role of Trivial Differentiation in Learning...
作者
Luk Warlop / S. Ratneshwar / Stijn Van Osselaer
出版2000
ISBN
OCLC:248022625
The Role of Comprehension in Determining Heuristic...
作者
S. Ratneshwar
出版1986
ISBN
OCLC:31890354
主題
Attitude (Psychology)
The Effects of Antismoking and Cigarette Advertisi...
作者
Cornelia Pechmann / S. Ratneshwar
出版1994
ISBN
OCLC:682905288
Advertising Versus Prior Beliefs
作者
Cornelia Pechmann / S. Ratneshwar
出版1993
ISBN
OCLC:464297102
主題
Advertising
Advertising Versus Prior Beliefs
作者
Brian Wansink / Cornelia Pechmann / Vijay Mahajan
出版1993
ISBN
OCLC:29837796
主題
Advertising
Does It Pay to Beat Around the Bush? The Case of t...
作者
Barbara A. Bickart / Maureen Morrin / S. Ratneshwar
出版2016
ISBN
OCLC:1376930939
Development of Multidisciplinary Optimization Proc...
作者
Shashishekara S. Talya
出版1999
ISBN
OCLC:1109571379