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The Content Analysis Reader
Klaus Krippendorff
出版SAGE, 2009
主題Language Arts & Disciplines / Communication StudiesLanguage Arts & Disciplines / JournalismReference / ResearchSocial Science / MethodologySocial Science / Research
ISBN14129496619781412949668
URLhttp://books.google.com.hk/books?id=-y1KEoBSqHMC&hl=&source=gbs_api
EBookSAMPLE
註釋The Content Analysis Reader presents a collection of studies that exemplify what content analysts do and how they solve problems in applying this methodology to answer a variety of research questions. The assembly of historical and current studies from a variety of disciplines, allows readers to learn the process of conducting content analysis research. Whether used as a companion to Krippendorff's Content Analysis text, as a supplemental text for content analysis courses, or as an introduction to content analysis by examples The Content Analysis Reader will offer readers insight into designing, conducting, and applying their research.