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Channel Revolution
Stefan Utzinger
出版Lulu.com, 2010-12-14
主題Business & Economics / General
ISBN144672350X9781446723500
URLhttp://books.google.com.hk/books?id=0QjGAQAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Channel Revolution is a pragmatic guide to successfully building an indirect IT sales channel. Stefan Utzinger explains why in times of the cloud, SaaS and increasing globalization, taking a revolutionary approach is the way to go. The book gives detailed advice on the following topics: - Selecting and attracting the right channel partners - When to use project versus product oriented resellers - Managing the pipeline - Delivering larger projects with your partners - Effectively generating and managing leads - The right discount strategy - And much more ...