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The BMW Group Home Plant in Munich

出版	Hirmer, 2015
主題	Business & Economics / Industries / Automobile IndustryTransportation / Automotive / GeneralTransportation / Automotive / History
ISBN	37774255249783777425528
URL	http://books.google.com.hk/books?id=0YNTjgEACAAJ&hl=&source=gbs_api

註釋BMW is the iconic German luxury automobile, motorcycle, and engine manufacturer. Headquartered in Munich, it also owns MINI and Rolls-Royce Motor Cars, making it one of the best-selling automakers in the world. One constant of BMW, since the very beginning, has been its knack for combining the brand's long tradition of craftsmanship with cutting-edge technology in production.
Generously illustrated with historical and contemporary photographs, The BMW Group Home Plant in Munich gives fans of the beloved brand an opportunity to go behind the scenes at the nucleus of BMW automobile and engine production in the heart of Munich. Beginning with the foundation of a new plant by Gustav Otto, which became the BMW AG in 1922, and continuing on to the newest and most exciting breakthroughs in technology guiding the industry today, the book provides a comprehensive chronicle of industrial developments at BMW over the years, including key turning points and contributions by current and former BMW employees discussing the company's history and approach to modernization.