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Government Public Relations
Mordecai Lee
其他書名
A Reader
出版CRC Press, 2007-12-17
主題Political Science / General
ISBN14200627869781420062786
URLhttp://books.google.com.hk/books?id=1V7MBQAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Much maligned in the past as wasteful and self-serving, government public relations provides several distinct services that can be used to advance the substantive mission of an agency in ways that save money, time, and effort. In the same manner as budgeting, HR, strategic planning, and performance assessment, public relations must be included in t