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Innovation, Research and Development Management
Patrick Gilbert
Natalia Bobadilla
Lise Gastaldi
Martine Le Boulaire
Olga Lelebina
出版
ISTE, Limited
, 2018
主題
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Organizational Behavior
ISBN
1119507340
9781119507345
URL
http://books.google.com.hk/books?id=2HW7vQEACAAJ&hl=&source=gbs_api
註釋
In today's business environment, as organizations constantly seek to growth and develop through the optimization of their innovative and creative potential, understanding the critical issues and management practices in R & D is essential. This book provides a critical revaluation of the state of the art issues and concepts in R&D management. The views expressed are those of leading French researchers and professionals in this field, fed by empirical studies in national and international firms.