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Retailing
Dale M. Lewison
出版
Macmillan Publishing Company
, 1991
主題
Business & Economics / Industries / Retailing
Business & Economics / Distribution
ISBN
0023705213
9780023705212
URL
http://books.google.com.hk/books?id=2a9ZAAAAYAAJ&hl=&source=gbs_api
註釋
To keep pace with the dynamic retail marketplace, Retailing, 6th edition has been revised and updated with respect to new retailing formats, emerging retail trends, current retail practices, and innovative retail strategies. The revision examines the most contemporary issues, explores many of the more challenging problems, and investigates the myriad of changes that retailers must struggle with as they enter the twenty-first century.