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The Impact of Perceived Corporate Brand Values on Brand Preference
Sandor Czellar
其他書名
An Exploratory Empirical Study
出版Institut universitaire de management international (IUMI), Ecole des HEC, Université de Lausanne, 2004
URLhttp://books.google.com.hk/books?id=2bTcXwAACAAJ&hl=&source=gbs_api