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Applying Telecommunications and Technology from a Global Business Perspective

Jay J. R. ZajasOlive D. Church

出版	Psychology Press, 1997
主題	Business & Economics / GeneralBusiness & Economics / Business Communication / GeneralBusiness & Economics / Exports & ImportsBusiness & Economics / International / GeneralBusiness & Economics / Marketing / MultilevelBusiness & Economics / Marketing / TelemarketingBusiness & Economics / ReferenceTechnology & Engineering / Telecommunications
ISBN	07890011529780789001153
URL	http://books.google.com.hk/books?id=3HfkrIaFyWAC&hl=&source=gbs_api
EBook	SAMPLE

註釋

With the dynamic, changing marketplace, there is dire need to stay abreast of advances in telecommunications and technology. This is the guide to help you do it! You'll learn everything you need to know from communication theories, business scenarios, and telemarketing to record systems and marketing principles. Applying Telecommunications and Technology from a Global Business Perspective will show you how to develop telecommunication skills to support your business needs as well as your own information needs. In the process, you will learn what fuels the global marketplace and how telecommunications promotes interaction and interdependency among companies and countries in a multicultural world.Challenging philosophical issues presented in Applying Telecommunications and Technology from a Global Business Perspective will encourage you to think along new lines and sharpen your understanding of technology's impact on business and society and the interdependency of many academic and vocational disciplines. As you acquire practical career advice and learn of business opportunities, you will become acquainted with the people, processes, and systems that utilize telecommunications in business, industry, service jobs, and personal applications. You will also learn about: teleconferencing whole-brain thinking basic economic concepts global economic and media activities stock markets managing the confidentiality of records effective telephone manners basic marketing conceptsThis book encourages you to think along new lines and sharpen your understanding of technology's impact on business and society. If your career lies in business, sales, customer service, or telecommunications, knowing how to manage and apply technology is a necessary skill for daily survival in the workplace, as well as for business and personal success. Applying Telecommunications and Technology from a Global Business Perspective can help you achieve both. Whether you are a beginner or someone with a little experience under your belt, this comprehensive guidebook can give you the knowledge and skills you need to deal effectively with society in the Information Age.