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The Legend of VF Corporation
Jeffrey L. Rodengen
出版
Write Stuff Enterprises
, 1998
主題
Business & Economics / General
Business & Economics / Infrastructure
Business & Economics / Corporate & Business History
ISBN
0945903383
9780945903383
URL
http://books.google.com.hk/books?id=3O8MPQAACAAJ&hl=&source=gbs_api
註釋
VF Corporation's products are well known, yet few people associate VF with such brand names as Lee, Wrangler, Healthtex and Jantzen. With an eye for fashion, VF has emerged as the largest publicly held apparel company in the world. The Legend of VF Corporation, by best-selling author Jeffrey L. Rodengen, explores the history of fashion and uncovers the story behind VF's remarkable success, from its founding in 1899 as the Reading Glove and Mitten Manufacturing Company. Individually boxed.