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A Framework for Marketing Management
Philip Kotler
Gary Dessler
出版
Pearson Education, Limited
, 2005-04-12
ISBN
1405823984
9781405823982
URL
http://books.google.com.hk/books?id=4QfbnAEACAAJ&hl=&source=gbs_api
註釋
The story--part memoir, part hard-hitting expose--of a first-year law associate negotiating the arduous path through a system designed to break those who enter it before it makes them. Landing a job at a prestigious L.A. law firm, complete with a six figure income, signaled the beginning of the good life for Ian Graham. But the harsh reality ......