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Communications Media in the Information Society
Joseph D. Straubhaar
Robert LaRose
出版
Wadsworth Publishing Company
, 1997
主題
Business & Economics / General
Business & Economics / Industries / Media & Communications
Language Arts & Disciplines / Communication Studies
Social Science / Media Studies
Technology & Engineering / Telecommunications
Technology & Engineering / Technical Writing
ISBN
0534521282
9780534521288
URL
http://books.google.com.hk/books?id=5TzvAAAAMAAJ&hl=&source=gbs_api
註釋
This text shows where todays communication industries came from, how they arrived where they are today, and seriously assesses their trajectories into the future, giving students an understanding of how traditional mass media are being transformed as they converge with technologies such as the computer and telephone. The authors help students rethink what we mean by mass media, and help them create a vision of their future in the information society and information economy.