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其他書名
The Essential Introduction
出版Psychology Press, 2001
主題Language Arts & Disciplines / Communication StudiesSocial Science / Media Studies
ISBN041523610X9780415236102
URLhttp://books.google.com.hk/books?id=6TT0blb9h_sC&hl=&source=gbs_api
EBookSAMPLE
註釋This fully comprehensive and easy-to-use textbook covers all aspects of Media Studies for students a the pre-university level.
The authors, who are experienced teachers and A-level examiners, introduce the students step-by-step to the main forms of reading media texts, and address key areas such as media technologies, media institutions and media audiences.
AS Media Studies: The Essential Introduction will give students the confidence to tackle every part of an introductory media course. Its key features include:
*Activities and further work * Practical assignments and exam questions * Further reading and a glossary of key terms * Case studies showing how theoretical ideas can be applied in everyday situations