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The Cornflake King
Edwin Brit Wyckoff
其他書名
W. K. Kellogg and His Amazing Cereal
出版Enslow Publishing, LLC, 2010-01-01
主題Juvenile Nonfiction / Biography & Autobiography / Science & TechnologyJuvenile Nonfiction / History / United States / 20th Century
ISBN07660344889780766034488
URLhttp://books.google.com.hk/books?id=79kHnthRNEcC&hl=&source=gbs_api
EBookSAMPLE
註釋Will Keith Kellogg was working as a salesman and accountant for his brother's health food company when one day a mistake produced a different-tasting cereal flake. Despite his brother's objections, W. K. Kellogg did some more experimenting and developed Kellogg's Corn Flakes. His advertising methods made the cereal world-famous and made his name synonymous with breakfast.