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Investing in Entrepreneurs
Gregg A. LichtensteinThomas S. Lyons
其他書名
A Strategic Approach for Strengthening Your Regional and Community Economy
出版Bloomsbury Publishing USA, 2010-08-19
主題Business & Economics / Strategic PlanningBusiness & Economics / Finance / GeneralBusiness & Economics / Entrepreneurship
ISBN031338293X9780313382932
URLhttp://books.google.com.hk/books?id=7IXDEAAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋A compelling argument for placing entrepreneurship at the heart of economic development provides a guidebook for how this can be done efficiently, effectively, and equitably.

Investing in Entrepreneurs: A Strategic Approach for Strengthening Your Regional and Community Economy offers a compelling argument for making the support of entrepreneurship the centerpiece of local and regional economic development—and provides a plan to make it happen. The book is organized around a tool, developed by the authors, that permits a community to strategically map and manage its business assets in a way that can transform its economy.

Investing in Entrepreneurs begins with a reflection on the importance of entrepreneurship, a discussion of its diminished place in economic development, and a call for its rise back to prominence. The importance of managing entrepreneurial assets is discussed, followed by a thorough articulation of the author's tool for accomplishing this in a holistic and strategic manner. Examples drawn from the authors' fieldwork illustrate the many ways in which the tool can be utilized to guide economic development efforts. A final chapter discusses possible resistance to this innovation and how that resistance can be successfully addressed.