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註釋This new edition of "Why Work?" provides concepts and logical explanations of how one's personal values determine not only individual differences in motivation at work but also differences in the style of work and leadership. Maccoby explores five social character types: the expert, helper, defender, innovator and self-developer.
The book explains how values are shared by each of these types and how these value types cut across gender, time, and culture. Its emphasis on the psychological roots of motivation will help readers understand the reasons for their and their co-workers' workplace behavior.