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Rules of Engagement
Brian AdamDavid Fellman
其他書名
A Guide to Better Communication - and Better Relationships! - with Everyone Who Is Important to Your Business
出版DFA Publishing, 2020-10
主題Business & Economics / General
ISBN09823490419780982349045
URLhttp://books.google.com.hk/books?id=7RfVzQEACAAJ&hl=&source=gbs_api
註釋Engagement is a magic word in business. You want employees who are engaged with you, not just showing up every day and working for a paycheck, but understanding and working with you toward your goals. You want customers who are equally engaged, which helps you to maximize the value of each customer relationship - and you must engage with prospects in order to turn them into customers in the first place. Finally, you want suppliers who are true partners, not just people/companies who sell you things. So how does this happen? Better communication, maybe involving a different approach to communication. It's all here in the Rules of Engagement for the modern marketplace.