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Creativity at Work
Jeff DeGraff
Katherine A. Lawrence
其他書名
Developing the Right Practices to Make Innovation Happen
出版
John Wiley & Sons
, 2002-10-10
主題
Business & Economics / Decision-Making & Problem Solving
Business & Economics / General
Business & Economics / Management
ISBN
0787966533
9780787966539
URL
http://books.google.com.hk/books?id=7nWPqBMsKsgC&hl=&source=gbs_api
EBook
SAMPLE
註釋
Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to:
* Understand the creative preferences of organizations, departments, work groups, and individuals
* Identify and compare the different creativity profiles that describe specific purposes, practices, and people
* Produce the desired results by developing the right practices
* Blend creativity practices to meet the complex needs that characterize most work situations
o Develop required creative abilities in a team and in oneself