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Theory of Planned Behavior
Tim Peterson
出版
SAGE Publications, Incorporated
, 2023
ISBN
1071923307
9781071923306
URL
http://books.google.com.hk/books?id=7y4H0AEACAAJ&hl=&source=gbs_api
註釋
This entry focuses on the Theory of Planned Behavior, a cognitive theory that asserts (a) behavior can be predicted by intentions, and (b) intentions are influenced by three variables: personal attitudes, subjective norms, and perceived behavioral control. The entry provides both an overview of the theoretical concept and examples of the application of the theory to everyday life.