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The Case Writer’s Toolkit
June Gwee
出版Springer, 2018-03-13
主題Business & Economics / Mentoring & CoachingEducation / Counseling / Career DevelopmentSocial Science / Sociology / GeneralBusiness & Economics / LeadershipBusiness & Economics / ManagementSocial Science / Research
ISBN981107173X9789811071737
URLhttp://books.google.com.hk/books?id=8fxQDwAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋This book deconstructs the case study, describes the case writing process and explains how a good case study is composed. It is a reference book that accompanies case writers on their case writing journey. It serves as a guide for writers to develop case studies for teaching, research, and knowledge-capture. There are illustrations and charts to help writers visualise concepts, signpost ideas, break down complex information and apply techniques in a practical manner.