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Kleppner's Advertising Procedure
Otto Kleppner
Thomas Russell
W. Ronald Lane
出版
Prentice Hall
, 1990
主題
Business & Economics / Advertising & Promotion
ISBN
0135163781
9780135163788
URL
http://books.google.com.hk/books?id=9KDzAAAAMAAJ&hl=&source=gbs_api
註釋
Includes glossary & index