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Profitable Marketing and Branding in the Digital Economy
Dr. Robert A. Edgell
出版Ameursian CID, 2001-01-01
主題Business & Economics / E-Commerce / Internet Marketing
URLhttp://books.google.com.hk/books?id=AKIBR970yogC&hl=&source=gbs_api
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註釋

Learn the fundamentals of digital marketing including how to calculate return on investment and other important promotional metrics.