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Network Effects Revisited
Fernando Suarez
其他書名
The Role of Strong Ties in Technology Selection
出版
SSRN
, 2013
URL
http://books.google.com.hk/books?id=AOjczwEACAAJ&hl=&source=gbs_api
註釋
This paper extends the theory of network effects by moving beyond the traditional treatment of the installed base of a technology as composed of “N” identical users, each having the same effect on the rest of the users. Borrowing from social network theory, I propose the concept of strong-ties network effects as a key determinant of technology adoption in cases where several technologies compete. A discrete-choice model was tested in the wireless telecommunications industry.
