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Readings in the Management of Innovation

Michael TushmanWilliam L. Moore

出版	Pitman, 1982
主題	Business & Economics / ManagementBusiness & Economics / Marketing / ResearchTechnology & Engineering / General
ISBN	02730178619780273017868
URL	http://books.google.com.hk/books?id=AQeaAAAAIAAJ&hl=&source=gbs_api

註釋

This book was developed for an advanced undergraduate or graduate course in managing corporate innovation. It can also be used as a complementary text for those product management, operations management, organization design or organization strategy courses where there is an emphasis on product or process innovation.