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Readings in the Strategy Process
Henry MintzbergJames Brian Quinn
出版Prentice Hall, 1998
主題Business & Economics / EntrepreneurshipBusiness & Economics / Management ScienceBusiness & Economics / Strategic PlanningBusiness & Economics / Corporate & Business History
ISBN01349496419780134949642
URLhttp://books.google.com.hk/books?id=BWhsQgAACAAJ&hl=&source=gbs_api
註釋This collection of readings, edited by Henry Mintzberg, presents an up-to-date look at how actual companies act strategically and the research driving them.While retaining many of the classic articles, this new edition includes the most exciting new organization and strategy concepts to emerge in the last few years:Core Competency Strategies; Strategic Outsourcing; Managing with the new digital technologies; and Managing Hypercompetition.An excellent resource for Business Managers and students of Business..