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Managing the Business Environment

Linda Bennett

出版	International Thomson Business Press, 1997
主題	Business & Economics / ManagementBusiness & Economics / Industrial Management
ISBN	18615217669781861521767
URL	http://books.google.com.hk/books?id=EMhkQgAACAAJ&hl=&source=gbs_api

註釋

This book develops an understanding of the business environment in which organizations exist and explains how firms actually manage within that environment. It adopts a systematic and focused approach, by concentrating on the theme of adding value in the international context, while considering the disparate elements of the business environment (political, economic, social and technological).