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Inside Campaigns
William J. Feltus
Kenneth M. Goldstein
Matthew Dallek
其他書名
Elections through the Eyes of Political Professionals
出版
CQ Press
, 2016-02-24
主題
Political Science / Political Process / Campaigns & Elections
Political Science / Political Process / General
ISBN
1506332978
9781506332970
URL
http://books.google.com.hk/books?id=EYBZDwAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
Inside Campaigns: Elections Through the Eyes of Political Professionals offers readers a detailed, thoroughly researched examination of U.S. political campaigns. Through the eyes of more than 100 campaign managers and political professionals, it takes a behind-the-scenes look at the ways campaigns are managed, the strategies that are employed, the roles played by both staff and the candidates, and all the ways campaigns affect election outcomes. The expert author team of William J. Feltus, Kenneth M. Goldstein, and Matthew Dallek provide guidance drawn from actual campaign case studies, contribute their own data-backed assessment of the current state of modern political campaign management, and offer a trove of observations and war stories. Interviewees include high-profile professionals such as David Axelrod, Ken Mehlman, James Carville, and Kevin Sheekey, as well as lesser-known political journeymen and women who manage America’s state and local campaigns. Democrats and Republicans are evenly represented, giving students a balanced, unique and valuable insight into how campaigns operate.