Self-employment is a viable option for adults with significant disabilities--and now thereâe(tm)s a book that gives you the guidance you need to help individuals start and maintain their own small businesses. Whether youâe(tm)re a counselor, an employment specialist, or a transition professional, youâe(tm)ll benefit from

• an in-depth discussion of person-centered business planning and its primary components
• a step-by-step guide to building a business plan, complete with illuminating case studies and examples
• a thorough overview of marketing tactics, including aspects like defining customers, conducting research, positioning the product, and advertising in a variety of media
• chapters on finances and social security
• a spotlight on the supportive roles of rehabilitation personnel, vocational counselors, school transition staff, and community programs like Ticket to Work and Plans for Achieving Self Support
• photocopiable worksheets that help individuals pinpoint their interests, strengths, and goals
• a list of more than 50 web sites, including links to SSA and other government sites