Cognitive Psychology: Applying the Science of the Mind combines clear yet rigorous descriptions of key empirical findings and theoretical principles with frequent real-world examples, strong learning pedagogy, and a straightforward organization.

For undergraduate courses in cognitive psychology.

Engagingly written, the text weaves five empirical threads neuroscience, consciousness, individual differences, development, and culture throughout the text to help students integrate the material. The text's organization offers an intuitive description of cognition that enhances student understanding by organizing chapters around the flow of a piece of information that enters the cognitive system.

Available with MyPsychLab! www.pearsonhighered.com/newmylabs