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Operations Management in the Supply Chain
Roger G. Schroeder
Susan Meyer Goldstein
M. Johnny Rungtusanatham
其他書名
Decisions and Cases
出版
McGraw-Hill Education
, 2013
主題
Business & Economics / Management
Business & Economics / Operations Research
Business & Economics / Purchasing & Buying
ISBN
125906087X
9781259060878
URL
http://books.google.com.hk/books?id=F7VbLwEACAAJ&hl=&source=gbs_api
註釋
Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The sixteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.- Publisher note.