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Polling and Presidential Election Coverage

Paul J. LavrakasJack K. Holley

出版	SAGE Publications, 1991
主題	Political Science / GeneralPolitical Science / Political Process / Campaigns & ElectionsPolitical Science / Public Opinion PollingSocial Science / GeneralSocial Science / ResearchSocial Science / Sociology / General
ISBN	08039407349780803940734
URL	http://books.google.com.hk/books?id=FTm7AAAAIAAJ&hl=&source=gbs_api

註釋

This volume explores the history and use of polls in the USA and makes suggestions for ways the media should handle polling in the future. Contributors include experts in the field who are all actively involved in the collection and analysis of polls for national media.