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Web Site Marketing Essentials
Dan Stone
出版
Lulu.com
, 2007-08
主題
Business & Economics / Management
Business & Economics / E-Commerce / General
Business & Economics / E-Commerce / Digital Marketing
Computers / General
Computers / Computer Science
ISBN
143032497X
9781430324973
URL
http://books.google.com.hk/books?id=FlCIGgAACAAJ&hl=&source=gbs_api
註釋
Web Site Marketing Essentials is a concise, non-technical guide for small business owners looking to maximize the exposure and effectiveness of their Web sites. Starting with the Universal Home Page Formula, you'll learn the strategies used by Fortune 500 companies and others to enhance their search engine visibility and convert virtual visitors into real revenue. Key topics include search engine optimization (SEO), strategic domain name usage, starting-out in e-commerce, business blogging basics, and tactics to attract local consumers.