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Applying Communication Theory for Professional Life
Marianne DaintonElaine D. Zelley
其他書名
A Practical Introduction
出版SAGE Publications, 2022-09-14
主題Language Arts & Disciplines / Communication StudiesBusiness & Economics / Business Communication / General
ISBN154438596X9781544385969
URLhttp://books.google.com.hk/books?id=FlZjEAAAQBAJ&hl=&source=gbs_api
EBookSAMPLE
註釋Now in its fifth edition, Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, authors Marianne Dainton and Elaine D. Zelley introduce communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapters are designed for in-class use to illustrate the application of theory in a variety of professional settings. The Fifth edition features eight new theories, a new chapter on theories of strategic communication, and expanded discussions of mediated communication theories.