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Factors Impacting on E-Business Adoption and Development in the Smaller Firm

Ian FillisUlf JohannsonBeverly Anne Wagner

出版	SSRN, 2014
URL	http://books.google.com.hk/books?id=GhTgzwEACAAJ&hl=&source=gbs_api

註釋Globalisation and technology effects appear to have spurred smaller firms around the world to embrace e-business practices. However, there is considerable variability in adoption and usage from country to country. Drawing on existing research on e-business and conventional business and marketing in the smaller firm, this paper formulates a conceptual framework of reasons behind adoption and non-adoption in the smaller firm. Macro dimensions, industry sector and firm-level factors are analysed, together with owner/manager motivations and attitudes towards e-business adoption. A conceptual framework is constructed and research propositions are then developed in order to focus attention on sets of internal and external factors which impact on smaller firm e-business usage. Recommendations for future theory development are presented, together with implications for industry bodies involved in supporting the SME sector. (Publisher abstract).