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Business Applications of Neural Networks
Bill Edisbury
其他書名
The State-of-the-art of Real-world Applications
出版
World Scientific
, 2000
主題
Business & Economics / General
Business & Economics / Banks & Banking
Business & Economics / Management
Computers / Artificial Intelligence / General
Computers / Data Science / Neural Networks
ISBN
9812813314
9789812813312
URL
http://books.google.com.hk/books?id=GkRkDQAAQBAJ&hl=&source=gbs_api
EBook
SAMPLE
註釋
Neural networks are increasingly being used in real-world business applications and, in some cases, such as fraud detection, they have already become the method of choice. Their use for risk assessment is also growing and they have been employed to visualise complex databases for marketing segmentation. This boom in applications covers a wide range of business interests - from finance management, through forecasting, to production. The combination of statistical, neural and fuzzy methods now enables direct quantitative studies to be carried out without the need for rocket-science expertise. This is a review of the state-of-the-art in applications of neural-network methods in three important areas of business analysis. It includes a tutorial chapter to introduce new users to the potential and pitfalls of this new technology.