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New Venture Management
Donald F. Kuratko
其他書名
The Entrepreneur's Roadmap
出版Pearson Prentice Hall, 2009
ISBN01313553099780131355309
URLhttp://books.google.com.hk/books?id=Gmx0PgAACAAJ&hl=&source=gbs_api
註釋For undergraduate and MBA courses in entrepreneurship and/or new venture management. This book is about effectiveness, emphasising what a new manger needs to know to run a successful new venture.