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Business Development that Works
Richard Woodward
其他書名
Practical Steps to Enhance Your Performance in Sales and Business Development
出版Richard Woodward and Associates Pty Limited, 2013-05
主題Business & Economics / GeneralSelf-Help / General
ISBN098737740X9780987377401
URLhttp://books.google.com.hk/books?id=HHl_MwEACAAJ&hl=&source=gbs_api
註釋Whether you are new to sales and business development or an experienced campaigner looking for new ideas, this book will guide you step-by-step through the sales and business development process, providing practical advice to help you get the results you need. Business Development That Works includes: Proven techniques that you can use immediately in your role; Language to use when engaging prospects; Exercises at the end of each chapter for you to apply the learning to your own situation. Topics include: Effective business developers; Identifying your ideal client; Finding prospects; Refining prospects; Approaching prospects; Attracting prospects; Preparing for a sales meeting; Building rapport; Uncovering needs; Exploring solutions; Presenting compelling solutions; Closing the sale; Servicing and retaining clients; Maximising performance.