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Creating the College Man
Daniel A. Clark
其他書名
American Mass Magazines and Middle-Class Manhood, 1890–1915
出版
Univ of Wisconsin Press
, 2010-05-25
主題
History / General
History / United States / 20th Century
Education / History
Social Science / Gender Studies
ISBN
0299235335
9780299235338
URL
http://books.google.com.hk/books?id=HLx9OyQlJG0C&hl=&source=gbs_api
EBook
SAMPLE
註釋
How did a college education become so vital to American notions of professional and personal advancement? Reared on the ideal of the self-made man, American men had long rejected the need for college. But in the early twentieth century this ideal began to change as white men born in the U.S. faced a barrage of new challenges, among them a stultifying bureaucracy and growing competition in the workplace from an influx of immigrants and women. At this point a college education appealed to young men as an attractive avenue to success in a dawning corporate age. Accessible at first almost exclusively to middle-class white males, college funneled these aspiring elites toward a more comfortable and certain future in a revamped construction of the American dream.
In
Creating the College Man
Daniel A. Clark argues that the dominant mass media of the era—popular magazines such as
Cosmopolitan
and the
Saturday Evening Post
—played an integral role in shaping the immediate and long-term goals of this select group of men. In editorials, articles, fiction, and advertising, magazines depicted the college man as simultaneously cultured and scientific, genteel and athletic, polished and tough. Such depictions underscored the college experience in powerful and attractive ways that neatly united the incongruous strains of American manhood and linked a college education to corporate success.