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Google圖書搜尋
The Theory of Buyer Behavior
John A. Howard
Jagdish N. Sheth
出版
Wiley
, 1969
主題
Business & Economics / Consumer Behavior
Business & Economics / Marketing / Research
ISBN
0471416576
9780471416579
URL
http://books.google.com.hk/books?id=HOmRAAAAIAAJ&hl=&source=gbs_api