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New Venture Creation
Jeffry Timmons
出版
McGraw-Hill Publishing
, 2008
ISBN
0077393031
9780077393038
URL
http://books.google.com.hk/books?id=HRYAuAEACAAJ&hl=&source=gbs_api
註釋
New Venture Creation: Entrepreneurship for the 21st Century is about the actual process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. It continues to be the product of experience and considerable research in the field-rooted in real-world application and refined in the classroom. The design and flow of the book are aimed at creating knowledge, skills, and awareness. In a pragmatic way-through text, case studies and hands-on exercises-students are drawn in to discover critical aspects of entrepreneurship, and what levels of competencie.
