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其他書名
Text and Cases
出版Excel Books India, 2009
ISBN81744631789788174463173
URLhttp://books.google.com.hk/books?id=IKN-4sybKiAC&hl=&source=gbs_api
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註釋The book abounds in meritorious features (such as tables, charts, illustrations, skill building exercises, cases, games, incidents) which set it apart from other books on management. The topics have been presented in a simple, concise and interesting manner. Every attempt has been made to maintain easy readability and quick comprehension. Contemporary examples, personality profiles, corporate experiences have been provided at relevant places to enrich the contents further. The book is primarily meant for students pursuing advanced courses in management such as MBA, PGDBA, M.Com, IAS, B.Com (Hons) and BBA.