Whether you are an aspiring self-publisher or the CEO of a major publishing house, a freelance designer or sales person, this chapter will provide statistics, figures, and examples to help you make sense of the business, economic, and marketing concerns of epublishing. Whether your intent is to sell yourself, your boss, or your clients, or if you just want to educate yourself about the realities of the world of epublishing, you’ll find in this chapter an abundance of important, relevant data.
In this chapter, you will learn about the following:
People and Their Device UsageThe Business of eBooksThe Business of Children’s & Young Adult eBooksAuthors and Their IncomesThe Missing 30 Percent of DataSelf-PublishingThe Business of eTextbooksThe Business of eMagazinesEnewspaperEtextbookDigital Comic Book