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Franchising
Robert T. Justis
Richard J. Judd
出版
Thomson Custom Publishing
, 2003
主題
Business & Economics / General
Law / Commercial / General
ISBN
0759320217
9780759320215
URL
http://books.google.com.hk/books?id=JRe4b3S6bcgC&hl=&source=gbs_api
註釋
Franchising, 3e provides an overall evaluation of the world of franchising. First, students learn a comprehensive review of how to start and manage a franchising system à ;- how to become a franchisor. In addition the book provides a look inside how the franchisee can chose and develop a single franchise unit. This book is an all-inclusive look at franchising and it helps anyone who wants to work in a franchising business.
