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Implementing E-learning
John A. Cross
Lance Dublin
出版
ASTD
, 2002
主題
Business & Economics / Human Resources & Personnel Management
Business & Economics / Management
Business & Economics / Training
Education / Distance, Open & Online Education
ISBN
1562863339
9781562863333
URL
http://books.google.com.hk/books?id=JTyNzgEACAAJ&hl=&source=gbs_api
註釋
Want to build a powerful implementation and marketing strategy for your e-learning program? This title shows you how to think like a marketing and change management professional by generating awareness for your e-learning brand, position well designed e-learning for maximum effect, and develop and implement an effective communication plan to get buy-in for your program.