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42 Rules of Product Management (2nd Edition)

Brian Lawley

出版	Happy About, 2012
ISBN	160773091X9781607730910
URL	http://books.google.com.hk/books?id=JUlX2l7vkr4C&hl=&source=gbs_api
EBook	SAMPLE

註釋

42 Rules of Product Management is a collection of product management wisdom from forty experts from around the world. The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a few salespeople and engineers. In total, there are over five centuries of collected wisdom represented here. The contributors each share one rule they think is critical to succeed in product management based on their hands-on product management and product marketing experience with companies such as Apple, eBay, Intuit, SAP, and Yahoo!