A book that its intention is to help the reader to comprehend the needs, the reasons, and the "whys" of the human conduct. With the finality of using these phenomenons to his or her favor to obtain huge amounts of money.

The "ideaseller" is a person who dedicates himself to study the human conducts and needs so he can use them in his personal favor. 

This book contains a rigorous analysis of the essential elements to become a great idea seller by distinguishing in a clear and explicit from those who sell articles and services.  

It contains a full ensemble of strategies to persuade, seduce and convince buyers from their way of thinking and intrinsical needs. 

It's not a book for the religious, extreme moralists nor for those who think that winning huge amounts of money is bad due to the current situation in the world. You are warned.