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Winning the Influence Game
Michael Watkins
Mickey Edwards
Usha Thakrar
其他書名
What Every Business Leader Should Know about Government
出版
John Wiley & Sons
, 2002-02-28
主題
Business & Economics / Decision-Making & Problem Solving
Business & Economics / General
Business & Economics / Management
ISBN
0471151327
9780471151326
URL
http://books.google.com.hk/books?id=KJVySAdCJ9IC&hl=&source=gbs_api
EBook
SAMPLE
註釋
Play the game to win
"More and more CEOs are discovering that managing one's businessenvironment is as important as managing operations, finance, andsales. Winning the Influence Game explains how a strategicgovernment relations program can make a major impact on thatenvironment at the federal, state, and local levels."-Douglas G.Pinkham, President, Public Affairs Council
"A useful, detailed handbook that should find itself on thedesktop-or at the bedside-of every business leader. These are theskills that every business leader needs to succeed in theincreasingly complex and rapidly changing globalized economy inwhich they operate-and to gain competitive advantage for theircompany's future."-Ira Jackson, Director, Center for Business andGovernment, John F. Kennedy School of Government
"Winning the Influence Game provides an excellent overview for thecorporate leader of how government can impact the bottom line-bothpositively and negatively. The clear, concise, and practical mannerin which the book is organized and information provided makes it anextremely useful resource to those charged with the responsibilityof creating an effective government relations program."-MargeryKraus, President and CEO, APCO Worldwide