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The Diversified Company
Walter R. Mahler
其他書名
An Endangered Species
出版WRM Incorporated Publishers, 1992
主題Business & Economics / Strategic PlanningBusiness & Economics / Industries / GeneralBusiness & Economics / Corporate & Business History
ISBN091443103X9780914431039
URLhttp://books.google.com.hk/books?id=KyEUAQAAMAAJ&hl=&source=gbs_api
註釋"Walter R. Mahler provides research studies which conclude that increased diversification leads to decreased earnings. He says it appears that if we continue to manage diversified companies as we have historically, we are likely to be disappointed. However, he is an optimist who says we have to keep managing diversified companies as we have done in the past." "Drawing on his forty years of experience as a consultant with many diversified companies, Mahler provides suggestions which are novel and provocative, yet practical. He takes a critical look at the position of the CEO. He outlines a completely unique structure for the diversified company. An exciting new approach to business planning is described in detail. Mahler tackles the complex Human Resource challenges faced by diversified companies. His description of the changes needed in the Corporate Human Resource function border on being revolutionary." "Mahler explores the frequent pitfalls encountered in diversified companies. His description of the typical CEO personality and their motivations will stimulate much discussion and, probably, some controversy. Readers will discover that Mahler is on the leading edge of changes which are now beginning to appear in new approach to managing diversified companies."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved