In 1997, Robert's book Rich Dad Poor Dad stunned readers stating a Your house is not an asseta . As howls of protest went up around the world, the book went on to become an international bestseller and the #1 personal finance book of all time. Rich Dad Poor Dad is not a book on real estate. It is a book about the importance of financial education. Rich Dad Poor Dad was written to prepare you and your loved ones for the financial turbulence Roberta s rich dad saw coming. This is why financial intelligence is more important today than ever before. In a world of financial turbulence your best asset is financial IQ.